Should I take the highest offer?

Not by default. The highest bidder is sometimes the least careful about where the stock ends up. A slightly lower offer from a disciplined buyer usually protects more value overall.

What is the single most important question to ask a buyer?

Where the stock goes — and where it will not. A buyer who answers this clearly and in writing protects your market; one who cannot is a risk.

How do I verify a buyer's claims?

Cross-check their stated founding year, size and brands across their own site and independent sources. Ask for references. Inconsistency across sources is the warning sign.

Do I need to start with a large order?

No. Start with a trial lot. It is the fastest way to confirm a buyer's logistics, inspection and payment behaviour without exposing a large shipment.

What if the buyer refuses to agree channel rules in writing?

Treat it as a stop sign. A buyer unwilling to commit, in writing, to where the stock may and may not go has already told you how carefully it will be handled. If you proceed at all, limit it to a trial lot.

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2026年8月21日 • 6分钟阅读

如何核验批发买家——面向分销商、免税运营商与贸易商的尽职调查清单

Business meeting vetting a wholesale buyer

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